Make Email Your
Powerhouse Channel

Grow and scale your business while seeing positive impact to your bottom line.
let’s work Together

Hi, I’m Jen

Brands hire me to focus on driving growth and scaling their business through thoughtful customer communications.
Highly data-driven and solutions-oriented, I will work with your business to orchestrate customer-led journeys that increase engagement, retention and lifetime value through the power of behavioral and customer data.
Stellar services

Here’s What You Can Expect

Measurable Outcomes

Being able to measure success is important. I work with brands to set realistic targets and prioritize the strategies that will move the needle.

Full Service Guarantee

Often times, consultants provide you with partial services. I believe in seeing projects through and take care of everything from strategy, execution, performance reporting, testing, and optimization next steps.

Always Flexible & Agile

I understand that business needs and priorities can change at the drop of a hat. My services can pivot with your evolving needs. If we need to push harder, let’s push. If we need to pause, I have no problem pumping the breaks.

A Reliable Teammate

I like to operate and think of myself as an extension of your team. Let me own your email strategy, so you can focus on other areas in your business that need your attention most.

Case study
nectar
Nectar Sleep is an industry-leading direct-to-consumer mattress company, named Internet Retailer’s #1 fastest growing e-commerce retailer in North America in 2018, experiencing 525% business growth.

“I saw first hand her ability to translate our business goals into relevant strategy”

Scott McLeod

Chief Of Staff
here’s what

A Happy Client Looks Like

How It Started:
nectar was looking to launch a comprehensive email lifecycle program. As a new brand, they had spent much of 2016 and 2017 focusing on paid acquisition channels, after 2 years of business, it was time to harness their dormant email channel to decrease their CPA and retain new customers.
How It’s Going:
Nectar Sleep has a smart and effective automated behavioral CRM program that includes both Email & SMS that has achieved:

Revenue Achieved By 2020

%

Total Email Attribution 2018-2019

%

Revenue Growth 2018-2019

%

Revenue Achieved By 2020

Not to mention a working campaign playbook backed by continuous testing

%

Increase In Unique Open Rates

%

Increase In Unique Click Rates

%

Increase In Revenue Per Recipient

Ready To Monetize Your
Email Channel?

What Clients Are Saying

I hired Jen as an Email Marketing consultant during a new product launch. She was an integral part of the success by leveraging her strong analytic skills married with creativity. Jen was extremely organized, transparent, and positive regarding quick turn-around requests. She is a dream to work with!
5
Lindsey Sacks
CMO, Fruit Street Health
Jen is an amazing marketer and partner in growing any digital businesses; I saw first hand her ability to translate our business goals into relevant strategy/targets/metrics for email and crm. Jen operated across many brands and many different categories always moving them forward; from setup to optimizing and tests I’ll always go to her first.
5
Scott McLeod
Chief Of Staff, Resident Home
I hired Jen as an Email Marketing consultant during a new product launch. She was an integral part of the success by leveraging her strong analytic skills married with creativity. Jen was extremely organized, transparent, and positive regarding quick turn-around requests. She is a dream to work with!
5
Lindsey Sacks
CMO, Fruit Street Health
Jen is an amazing marketer and partner in growing any digital businesses; I saw first hand her ability to translate our business goals into relevant strategy/targets/metrics for email and crm. Jen operated across many brands and many different categories always moving them forward; from setup to optimizing and tests I’ll always go to her first.
5
Scott McLeod
Chief Of Staff, Resident Home
I hired Jen as an Email Marketing consultant during a new product launch. She was an integral part of the success by leveraging her strong analytic skills married with creativity. Jen was extremely organized, transparent, and positive regarding quick turn-around requests. She is a dream to work with!
5
Lindsey Sacks
CMO, Fruit Street Health
Jen is an amazing marketer and partner in growing any digital businesses; I saw first hand her ability to translate our business goals into relevant strategy/targets/metrics for email and crm. Jen operated across many brands and many different categories always moving them forward; from setup to optimizing and tests I’ll always go to her first.
5
Scott McLeod
Chief Of Staff, Resident Home
I hired Jen as an Email Marketing consultant during a new product launch. She was an integral part of the success by leveraging her strong analytic skills married with creativity. Jen was extremely organized, transparent, and positive regarding quick turn-around requests. She is a dream to work with!
5
Lindsey Sacks
CMO, Fruit Street Health
Jen is an amazing marketer and partner in growing any digital businesses; I saw first hand her ability to translate our business goals into relevant strategy/targets/metrics for email and crm. Jen operated across many brands and many different categories always moving them forward; from setup to optimizing and tests I’ll always go to her first.
5
Scott McLeod
Chief Of Staff, Resident Home

Get In Touch

Location

Mostly NYC
Sometimes Miami
Operating in EST

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